Se dieron a conocer las campañas que están nominadas en la playlist de la categoría Direct en #CannesLions 2018.

Conoce la lista completa.

Shortlist (Direct Lions)
Nombre de campaña Marca Agencia País Idea creativa
A01 (Food & Drink)
FIGHT FOR TERRITORY LION DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland
JANE WALKER JOHNNIE WALKER ANOMALY New York USA ANOMALY New York
EXCLUSIVE THE RAINBOW MARS WRIGLEY CONFECTIONERY DDB CHICAGO USA DDB CHICAGO
TAGWORDS AB INBEV AFRICA São Paulo BRAZIL AFRICA São Paulo
A02 (Other FMCG)
IT’S A TIDE AD CAMPAIGN PROCTER & GAMBLE PROCTER & GAMBLE Cincinnati USA SAATCHI & SAATCHI New York
A03 (Healthcare)
HEARPRINT COCHLEAR CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
RX PRESCRIPTION STICKERS DUBAI HEALTH AUTHORITY THE CLASSIC PARTNERSHIP ADVERTISING Dubai UNITED ARAB EMIRATES THE CLASSIC PARTNERSHIP ADVERTISING Dubai
STUBSUGAR ASTER CLINICS THE CLASSIC PARTNERSHIP ADVERTISING Dubai UNITED ARAB EMIRATES THE CLASSIC PARTNERSHIP ADVERTISING Dubai
A04 (Consumer Durables)
ALEXA LOSES HER VOICE AMAZON AMAZON Seattle USA AMAZON D1 Seattle / LUCKY GENERALS London
DUTCH MASTERJUICES PHILIPS OGILVY AMSTERDAM THE NETHERLANDS OGILVY AMSTERDAM  / OGILVY SINGAPORE
DEISEL – GO WITH THE FAKE DIESEL DIESEL Breganze ITALY PUBLICIS ITALY Milan / PUBLICIS New York
A05 (Automotive)
CARSALES AUTOADS CARSALES.COM.AU CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
A06 (Retail)
THE IKEA HUMAN CATALOGUE IKEA IKEA SOUTHEAST ASIA Singapore SINGAPORE BBH Singapore
THE MOST GERMAN SUPERMARKET EDEKA ZENTRALE AG & CO. KG JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
LOVING “IT” BURGER KING DEUTSCHLAND GMBH GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER Hamburg
EVITA, THE EQUALITY BILL. DDL&CO HAVAS BUENOS AIRES ARGENTINA HAVAS BUENOS AIRES
REPICTURING HOMELESS GETTY IMAGES & FIFTYFIFTY HAVAS DÜSSELDORF GERMANY HAVAS DÜSSELDORF
BLACK SUPERMARKET CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris
FRESH PRINTS ALDI McCANN BARCELONA SPAIN McCANN SPAIN  MADRID
A07 (Travel)
PALAU PLEDGE PALAU LEGACY PROJECT HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney
BVG X ADIDAS – THE TICKET-SHOE BERLINER VERKEHRSBETRIEBE (BVG) JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
2H04 TGV BUZZMAN Paris FRANCE BUZZMAN Paris
A08 (Leisure)
THE LAST DA VINCI CHRISTIE’S DROGA5 New York USA DROGA5 New York
A09 (Media / Entertainment)
LA FORÊT – BET ON A MURDERER FRANCE TÉLÉVISIONS – FRANCE 3 FRANCE TÉLÉVISIONS Paris FRANCE PUBLICIS CONSEIL Paris
MAKE IT METAL SONY MUSIC LABELS (JAPAN) INC. OGILVY JAPAN Tokyo JAPAN OGILVY JAPAN Tokyo
XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL MICROSOFT McCANN LONDON UNITED KINGDOM McCANN LONDON
GIRLS BREAK UP ICE CREAM SKY TELEVISION NEW ZEALAND DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland
BLACK FUTURE SOCIAL CLUB NETFLIX DUDE Milan ITALY DUDE Milan
RICKY BRASIL FORBES BRASIL OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo
A10 (B2B)
THE ORIGINAL BRUSHES OF EDVARD MUNCH ADOBE ABBY PRIEST Stockholm SWEDEN ABBY PRIEST Stockholm
A11 (Consumer Services)
SAY IT TIKA VODAFONE NEW ZEALAND FCB NEW ZEALAND Auckland NEW ZEALAND FCB NEW ZEALAND Auckland
VOCES EXPERTAS TRIPLE-S J. WALTER THOMPSON PUERTO RICO San Juan PUERTO RICO J. WALTER THOMPSON PUERTO RICO San Juan
MAILLOT 45 LIBERTY SEGUROS VCCP SPAIN Madrid SPAIN VCCP SPAIN Madrid
A12 (Corporate Social Responsibility (CSR) / Corporate Image)
SAVE OUR SPECIES LACOSTE BETC Paris FRANCE BETC Paris
CLOROX DROPPER FROG CLOROX PUERTO RICO PHD PUERTO RICO Guaynabo PUERTO RICO DDB Guaynabo
THE FINANCIAL HACK TARJETA CENCOSUD WUNDERMAN CATO JOHNSON Buenos Aires ARGENTINA WUNDERMAN CATO JOHNSON Buenos Aires
PRIDE JERSEY AIG TBWA\HAKUHODO Tokyo JAPAN TBWA\HAKUHODO Tokyo
WATERMARKS FOR WATER GETTY IMAGES FCB CHICAGO USA FCB CHICAGO
WAR CORRESPONDENTS ON BREAST CANCER SAMSUNG / FECMA CHEIL WORLDWIDE Madrid SPAIN CHEIL WORLDWIDE Madrid
NATURE REPRESENTED SAMBITO MARURI GREY Guayaquil ECUADOR MARURI GREY Guayaquil
LIFE AFTER FASHION SPLASH FASHIONS THE CLASSIC PARTNERSHIP ADVERTISING Dubai UNITED ARAB EMIRATES THE CLASSIC PARTNERSHIP ADVERTISING Dubai
TOUCH YOUR FOOTBALLS LÍBERO LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid
CORRUPTION DETECTOR RECLAME AQUI GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo
BULLY JR. BURGER KING DAVID Miami USA DAVID Miami
VODAFONE SAKHI VODAFONE INDIA OGILVY MUMBAI INDIA OGILVY MUMBAI
TRASH ISLES PLASTIC OCEANS/LADBIBLE AMVBBDO London UNITED KINGDOM AMVBBDO London
A13 (Not-for-profit / Charity)
I’M OUT OF OFFICE FOR EQUAL PAY. WOMEN’S EQUALITY PARTY NOW London UNITED KINGDOM NOW London
STOP THE HORROR GO GENTLE AUSTRALIA CUMMINS & PARTNERS Sydney AUSTRALIA CUMMINS & PARTNERS Sydney / HISTORY WILL BE KIND Sydney
THE GENDER SALARY EXPERIMENT TERRE DES FEMMES E.V. JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
50 SHADES OF NO 50 SHADES OF NO THE OTTO EMPIRE Melbourne AUSTRALIA THE OTTO EMPIRE Melbourne
HELP A DANE THE DANISH CANCER SOCIETY & TRYGFONDEN &CO Copenhagen DENMARK &CO Copenhagen
DESTINATION PRIDE PFLAG CANADA FCB/SIX Toronto CANADA FCB/SIX Toronto
PROJECT REVOICE THE ALS ASSOCIATION BWM DENTSU Sydney AUSTRALIA BWM DENTSU Sydney
INVISIBLE FRIENDS MISSING PERSONS ADVOCACY NETWORK whiteGREY MELBOURNE AUSTRALIA whiteGREY MELBOURNE
POSTS INTO LETTERS CHANGE THE REF AREA 23, AN FCB HEALTH NETWORK COMPANY New York USA AREA 23, AN FCB HEALTH NETWORK COMPANY New York
THE INSIDERS AMNESTY AMNESTY TURKEY Istanbul TURKEY 4129GREY Istanbul
“HELP FOR HELP” STIFTUNG MENSCHEN FÜR MENSCHEN BBDO GROUP GERMANY Berlin GERMANY BBDO GROUP GERMANY Berlin
FINES FOR CONSCIENCE. MUNICIPALIDAD DE LAS CONDES PROLAM Y&R Santiago CHILE PROLAM Y&R Santiago
BORDEAUX 2050 AJE McCANN PARIS Clichy FRANCE McCANN PARIS Clichy
B01 (Mailing)
GENE PROJECT 90″ UNILEVER adam&eveDDB London UNITED KINGDOM adam&eveDDB London
WAR CORRESPONDENTS ON BREAST CANCER SAMSUNG / FECMA CHEIL WORLDWIDE Madrid SPAIN CHEIL WORLDWIDE Madrid
POSTS INTO LETTERS CHANGE THE REF AREA 23, AN FCB HEALTH NETWORK COMPANY New York USA AREA 23, AN FCB HEALTH NETWORK COMPANY New York
TRASH ISLES PLASTIC OCEANS/LADBIBLE AMVBBDO London UNITED KINGDOM AMVBBDO London
THIS COKE IS A FANTA COCA-COLA DAVID THE AGENCY São Paulo BRAZIL DAVID THE AGENCY São Paulo
NEVER UNSANITARY PADS ONE SCHOOL AT A TIME JOE PUBLIC UNITED Johannesburg SOUTH AFRICA JOE PUBLIC UNITED Johannesburg
B02 (Use of Ambient Media: Small Scale)
SAVE OUR SPECIES LACOSTE BETC Paris FRANCE BETC Paris
SHITTY PAPER – MADE FROM HATE GOLDEIMER PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE Hamburg
100 LB. COUPON DICK’S SPORTING GOODS VML Kansas City USA VML Kansas City
SELFIESTIX MARS COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO Auckland
MYSTERY BURGER BURGER KING BUZZMAN Paris FRANCE BUZZMAN Paris
STREETGUARD TRACKING SYSTEM DE MÉXICO TRACKING SYSTEMS DE MéXICO SA DE CV Naucalpan MEXICO OGILVY Mexico City
DUTCH MASTERJUICES PHILIPS OGILVY AMSTERDAM THE NETHERLANDS OGILVY AMSTERDAM  / OGILVY SINGAPORE
MAMMA BEER MAMMA HELP Y&R PRAGUE CZECH REPUBLIC Y&R PRAGUE
PRICE ON OUR LIVES MARCH FOR OUR LIVES – PARKLAND STUDENTS McCANN NEW YORK USA McCANN NEW YORK
B03 (Use of Ambient Media: Large Scale)
THE MOST GERMAN SUPERMARKET EDEKA ZENTRALE AG & CO. KG JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
SCARY CLOWN NIGHT BURGER KING LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid
BLIZZARD STORE DAIRY QUEEN P4 OGILVY Panama City PANAMA P4 OGILVY Panama City
BLACK SUPERMARKET CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris
MCDELIVERY SHELTER MCDONALDS MCDONALD’S ITALY Assago (MI) ITALY LEO BURNETT ITALY Milan
DEISEL – GO WITH THE FAKE DIESEL DIESEL Breganze ITALY PUBLICIS ITALY Milan / PUBLICIS New York
BREAK BREAD SMASH STIGMA CASEY HOUSE BENSIMON BYRNE Toronto CANADA BENSIMON BYRNE Toronto / NARRATIVE PR Toronto / ONEMETHOD (A DIVISION OF BENSIMON BYRNE) Toronto
DACIA THE AUCTION RENAULT OMD Rome ITALY PUBLICIS ITALY Milan
B04 (Use of Broadcast)
IT’S A TIDE AD CAMPAIGN PROCTER & GAMBLE PROCTER & GAMBLE Cincinnati USA SAATCHI & SAATCHI New York
SHARE A COKE 1,000 NAME CELEBRATION COCA-COLA FITZCO//McCANN Atlanta USA FITZCO//McCANN Atlanta
FOOTBALL DECODED MICROSOFT McCANN LONDON UNITED KINGDOM McCANN LONDON
FRENCH FILM FESTIVAL IN FORT WORTH ALLIANCE FRANÇAISE DE SINGAPOUR OGILVY SINGAPORE SINGAPORE OGILVY SINGAPORE
B05 (Use of Print / Outdoor)
MUSEUM FOR RENT MAMBO DDB COLOMBIA Medellin COLOMBIA DDB COLOMBIA Bogota
FIGHT FOR TERRITORY LION DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland
STRANGER THINGS HAWKINS LAB NETFLIX NETFLIX Los Angeles USA DONER Los Angeles
THE RAPE TAX NATIONAL ORGANIZATION FOR VICTIM ASSISTANCE AREA 23, AN FCB HEALTH NETWORK COMPANY New York USA AREA 23, AN FCB HEALTH NETWORK COMPANY New York
TAGWORDS AB INBEV AFRICA São Paulo BRAZIL AFRICA São Paulo
LOVE FIRE “FIREWORKS” BURGER KING DEUTSCHLAND GMBH GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER Hamburg
B06 (Use of Technology)
RE:SCAM NETSAFE DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland
LUCY PRINCE OF WALES HOSPITAL DELOITTE AUSTRALIA Melbourne AUSTRALIA DELOITTE AUSTRALIA Melbourne
PROJECT REVOICE THE ALS ASSOCIATION BWM DENTSU Sydney AUSTRALIA BWM DENTSU Sydney
STREETGUARD TRACKING SYSTEM DE MÉXICO TRACKING SYSTEMS DE MéXICO SA DE CV Naucalpan MEXICO OGILVY Mexico City
NISSAN’S FOLLOW THE BALL NISSAN DO BRASIL LEW’LARA\TBWA São Paulo BRAZIL LEW’LARA\TBWA São Paulo
ASISTIR HONDURAN EDUCATION DEPARTMENT AND THE PRESIDENTIAL SCHOLARSHIP PROGRAM 20/20 SECRETARIA DE EDUCACIóN DE HONDURAS tegucigalpa HONDURAS OGILVY HONDURAS Tegiucigalpa
MY LINE MINISTRY OF COMMUNICATIONS & TECHNOLOGY MULLENLOWE SSP3 Bogotá COLOMBIA MULLENLOWE SSP3 Bogotá
THE CANCELLER RECLAME AQUI GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo
C01 (Data Strategy)
THE BIOGRAPHY OF TOMORROW GOOGLE CLOUD FRANCE HEREZIE Paris FRANCE HEREZIE Paris
DESTINATION PRIDE PFLAG CANADA FCB/SIX Toronto CANADA FCB/SIX Toronto
RICKY BRASIL FORBES BRASIL OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo
CORRUPTION DETECTOR RECLAME AQUI GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo
TAGWORDS AB INBEV AFRICA São Paulo BRAZIL AFRICA São Paulo
C02 (Data-Driven Targeting)
GO IMAGES TRANSAVIA HUMANSEVEN Paris FRANCE HUMANSEVEN Paris
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
COVERAGE COALITION GET AMERICA COVERED BARTON F. GRAF New York USA BARTON F. GRAF New York
SMARTPARK HYUNDAI MOTOR AMERICA INNOCEAN USA Huntington Beach USA INNOCEAN USA Huntington Beach
C03 (Use of Real-time Data)
MUSIC LIBERATES MUSIC BACARDI BBDO NEW YORK USA BBDO NEW YORK
MAILLOT 45 LIBERTY SEGUROS VCCP SPAIN Madrid SPAIN VCCP SPAIN Madrid
MY LINE POWERED BY GOOGLE MINISTRY OF COMMUNICATIONS & TECHNOLOGY MULLENLOWE SSP3 Bogotá COLOMBIA MULLENLOWE SSP3 Bogotá
D01 (Use of Digital Platforms)
LA FORÊT – BET ON A MURDERER FRANCE TÉLÉVISIONS – FRANCE 3 FRANCE TÉLÉVISIONS Paris FRANCE PUBLICIS CONSEIL Paris
LIKE WHAT YOU HATE VICE MEDIA DENMARK VICE MEDIA SCANDINAVIA Copenhagen DENMARK VIRTUE SCANDINAVIA Copenhagen
RE:SCAM NETSAFE DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland
FINDING FARIÑA MADRID BOOKSELLERS DDB SPAIN Madrid SPAIN DDB SPAIN Madrid
UNSILENCED LA PAROLE AUX SOURDS BETC Paris FRANCE BETC Paris
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
CARSALES AUTOADS CARSALES.COM.AU CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
NATURE REPRESENTED SAMBITO MARURI GREY Guayaquil ECUADOR MARURI GREY Guayaquil
PRICE ON OUR LIVES MARCH FOR OUR LIVES – PARKLAND STUDENTS McCANN NEW YORK USA McCANN NEW YORK
TAGWORDS AB INBEV AFRICA São Paulo BRAZIL AFRICA São Paulo
D02 (Use of Mobile)
DESTINATION PRIDE PFLAG CANADA FCB/SIX Toronto CANADA FCB/SIX Toronto
DISAPPEARING PERSON ALERTS QUEENSLAND POLICE BWM DENTSU Melbourne AUSTRALIA BWM DENTSU Melbourne
FLY LIKE A PRESIDENT DESTINATIONS TRAVEL AGENCY McCANN SAN JOSE COSTA RICA McCANN SAN JOSE
MY LINE POWERED BY GOOGLE MINISTRY OF COMMUNICATIONS & TECHNOLOGY MULLENLOWE SSP3 Bogotá COLOMBIA MULLENLOWE SSP3 Bogotá
CORRUPTION DETECTOR RECLAME AQUI GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo
JOB ON THE SHELF WALMART DM9DDB São Paulo BRAZIL DM9DDB São Paulo
LOW COST ZONE SKY AIRLINE GREY CHILE Santiago CHILE GREY CHILE Santiago
D03 (Use of Social Platforms)
BVG X ADIDAS – THE TICKET-SHOE BERLINER VERKEHRSBETRIEBE (BVG) JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
THE IKEA HUMAN CATALOGUE IKEA IKEA SOUTHEAST ASIA Singapore SINGAPORE BBH Singapore
TRASH ISLES PLASTIC OCEANS/LADBIBLE AMVBBDO London UNITED KINGDOM AMVBBDO London
IT’S A TIDE AD CAMPAIGN PROCTER & GAMBLE PROCTER & GAMBLE Cincinnati USA SAATCHI & SAATCHI New York
NATIONAL SAFETY COUNCIL “PRESCRIBED TO DEATH” NATIONAL SAFETY COUNCIL ENERGY BBDO Chicago USA ENERGY BBDO Chicago
THE PREGNANCY PAUSE THE PREGNANCY PAUSE MOTHER USA New York USA MOTHER USA New York
#SHARETHELOVE AIDES TBWA\PARIS FRANCE TBWA\PARIS
THE MOST EXCLUSIVE COLLECTION YOOX STINK STUDIOS London UNITED KINGDOM GOOGLE Milan / STINK STUDIOS London
NOT A TARGET TELEPROMPTER UNITED NATIONS OCHA VML New York USA VML New York
DISAPPEARING PERSON ALERTS QUEENSLAND POLICE BWM DENTSU Melbourne AUSTRALIA BWM DENTSU Melbourne
POSTS INTO LETTERS CHANGE THE REF AREA 23, AN FCB HEALTH NETWORK COMPANY New York USA AREA 23, AN FCB HEALTH NETWORK COMPANY New York
ALEXA LOSES HER VOICE AMAZON AMAZON Seattle USA AMAZON D1 Seattle / LUCKY GENERALS London
HEMOJI SANTA CASA DE MISERICÓRDIA DE SÃO PAULO Y&R BRAZIL São Paulo BRAZIL Y&R BRAZIL São Paulo
PAY WITH VIEWS OPEL J. WALTER THOMPSON AMSTERDAM THE NETHERLANDS J. WALTER THOMPSON AMSTERDAM
INSTAGRAM MENU MCDONALD’S DM9DDB São Paulo BRAZIL DM9DDB São Paulo
GET PACKING! JETBLUE MULLENLOWE New York USA MULLENLOWE New York
D04 (Real-time Response)
FIGHT FOR TERRITORY LION DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland
WINTER IS COMING IKEA SMFB Oslo NORWAY SMFB Oslo
BOT FRIENDS “POWERED” BY WHATSAPP ABINBEV ABINBEV Bogotá COLOMBIA DDB COLOMBIA Bogota
THE ALL-IN PROMO NEWSAN DAVID Buenos Aires ARGENTINA DAVID Buenos Aires
#THEDEBUT PEPSICO VML Kansas City USA VML Kansas City
SHARE A COKE 1,000 NAME CELEBRATION COCA-COLA FITZCO//McCANN Atlanta USA FITZCO//McCANN Atlanta
D05 (Co-creation & User Generated Content)
SUPER BOWL ADS FOR ALL TOSTITOS GOODBY SILVERSTEIN & PARTNERS San Francisco USA GOODBY SILVERSTEIN & PARTNERS San Francisco
XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL MICROSOFT McCANN LONDON UNITED KINGDOM McCANN LONDON
FIFA 18 MORE THAN A GAME EA SPORTS adam&eveDDB London UNITED KINGDOM adam&eveDDB London
IT’S A TIDE AD CAMPAIGN PROCTER & GAMBLE PROCTER & GAMBLE Cincinnati USA SAATCHI & SAATCHI New York
THE PARALYMPIC NETWORK CANADIAN PARALYMPIC COMMITTEE BBDO TORONTO CANADA BBDO TORONTO
#SHARETHELOVE AIDES TBWA\PARIS FRANCE TBWA\PARIS
ADOBE MAKE THE CUT ADOBE EDELMAN San Francisco USA EDELMAN San Francisco / UNITED ENTERTAINMENT GROUP New York
WELCOME TO @APPLE APPLE TBWA\MEDIA ARTS LAB Los Angeles USA TBWA\MEDIA ARTS LAB Los Angeles
TURNING THEIR TWEETS AGAINST THEM BURGER KING MULLENLOWE Boston USA MULLENLOWE Boston
FIGHTING CANCER [email protected] FAMOUSGREY PARIS FRANCE FAMOUSGREY PARIS
LOCAL BUSINESS NEVER LOOKED SO GOOD CANON CANON Søborg DENMARK UNCLE GREY Copenhagen
TAKE A SEAT MAGICMAKERS NGO JAZZ COMMUNICATION Bucharest ROMANIA JAZZ COMMUNICATION Bucharest / MAGICAMP NGO Bucharest
PAY WITH VIEWS OPEL J. WALTER THOMPSON AMSTERDAM THE NETHERLANDS J. WALTER THOMPSON AMSTERDAM
THE VOICE OF VOICES NEMO McCANN MILAN ITALY McCANN MILAN
SPECIMENS MONOLOGUES THE FIELD MUSEUM ENGAGE & RESONATE Chicago USA LEO BURNETT CHICAGO
TO THE LAST TREE STANDING GREENPEACE POLAND OGILVY POLAND Warsaw POLAND AMP POLAND Warsaw / OGILVY POLAND Warsaw / SHOOTME VISUAL ARTISTS Warsaw / SOUNDS GOOD Warsaw
E01 (Copywriting)
2’45” WITHOUT BREATHING BBVA COLOMBIA DDB COLOMBIA Bogota COLOMBIA DDB COLOMBIA Bogota
EXCLUSIVE THE RAINBOW MARS WRIGLEY CONFECTIONERY DDB CHICAGO USA DDB CHICAGO
E02 (Art Direction / Design)
MICRO MEALS MISEREOR KOLLE REBBE Hamburg GERMANY KOLLE REBBE Hamburg
TRASH ISLES PLASTIC OCEANS/LADBIBLE AMVBBDO London UNITED KINGDOM AMVBBDO London
FOLLOW THE ARCHES MCDONALD’S RESTAURANTS OF CANADA LIMITED COSSETTE Toronto CANADA COSSETTE Toronto / MCDONALD’S Toronto
THE CURIOUS CAT BOOK MARS PET ALMAPBBDO São Paulo BRAZIL ALMAPBBDO São Paulo
THE 2017 YELLOW TEAPOT RENAULT RENAULT Paris FRANCE PUBLICIS CONSEIL Paris
THE MOST EXCLUSIVE COLLECTION YOOX STINK STUDIOS London UNITED KINGDOM GOOGLE Milan / STINK STUDIOS London
31BULLETS THE CHICAGO SUN-TIMES OGILVY Chicago USA OGILVY Chicago
INEQUALITY BALLS ESPNW AFRICA São Paulo BRAZIL AFRICA São Paulo
BMW TRANSFORMATION OF A LANDMARK BMW AG JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
TUTORIAL COMICS TRAMONTINA J. WALTER THOMPSON BRAZIL São Paulo BRAZIL J. WALTER THOMPSON BRAZIL São Paulo
E03 (Experience Design)
THE FRAME GALLERY SAMSUNG ELECTRONICS CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE Seoul
THE MOST GERMAN SUPERMARKET EDEKA ZENTRALE AG & CO. KG JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
SAVE OUR SPECIES LACOSTE BETC Paris FRANCE BETC Paris
THE MUD SOLDIER VISIT FLANDERS OGILVY & SOCIAL.LAB BELGIUM Brussels BELGIUM OGILVY & SOCIAL.LAB BELGIUM Brussels
DESTINATION PRIDE PFLAG CANADA FCB/SIX Toronto CANADA FCB/SIX Toronto
EXCLUSIVE THE RAINBOW MARS WRIGLEY CONFECTIONERY DDB CHICAGO USA DDB CHICAGO
DOODLE MATS RENAULT ROMANIA RENAULT ROMANIA Bucharest ROMANIA PUBLICIS ROMANIA Bucharest
BULLY JR. BURGER KING DAVID Miami USA DAVID Miami
SCARY CLOWN NIGHT BURGER KING LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid
E04 (Acquisition & Retention)
XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL MICROSOFT McCANN LONDON UNITED KINGDOM McCANN LONDON
THE ALL-IN PROMO NEWSAN DAVID Buenos Aires ARGENTINA DAVID Buenos Aires
BLACK SUPERMARKET CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris
WHOPPER NO-SHOW BURGER KING BURGER KING Miami USA PUBLICIS ROMANIA Bucharest
SCARY CLOWN NIGHT BURGER KING LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid
MY FIRST PAD JOHNSON & JOHNSON DM9DDB São Paulo BRAZIL DM9DDB São Paulo
YOUR 2017 WRAPPED SPOTIFY SPOTIFY New York USA SPOTIFY New York
E05 (Launch / Re-launch)
BVG X ADIDAS – THE TICKET-SHOE BERLINER VERKEHRSBETRIEBE (BVG) JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg
LA FORÊT – BET ON A MURDERER FRANCE TÉLÉVISIONS – FRANCE 3 FRANCE TÉLÉVISIONS Paris FRANCE PUBLICIS CONSEIL Paris
XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL MICROSOFT McCANN LONDON UNITED KINGDOM McCANN LONDON
GENE PROJECT CASE STUDY UNILEVER adam&eveDDB London UNITED KINGDOM adam&eveDDB London
WHOPPER GATE BURGER KING BELGIUM BUZZMAN Paris FRANCE BUZZMAN Paris
FORBIDDEN STORIES FREEDOM VOICES NETWORK J. WALTER THOMPSON PARIS FRANCE J. WALTER THOMPSON PARIS
BLACK SUPERMARKET CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris
BORDEAUX 2050 AJE McCANN PARIS Clichy FRANCE McCANN PARIS Clichy
DEISEL – GO WITH THE FAKE DIESEL DIESEL Breganze ITALY PUBLICIS ITALY Milan / PUBLICIS New York
PAY WITH VIEWS OPEL J. WALTER THOMPSON AMSTERDAM THE NETHERLANDS J. WALTER THOMPSON AMSTERDAM
SMART ELECTRIC DRIVE CARSINO DAIMLER AG / SMART BBDO GROUP GERMANY Berlin GERMANY BBDO GROUP GERMANY Berlin
E06 (Low Budget / High Impact Campaign)
INCONVENIENCE STORES SWANN INSURANCE CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
IN REAL LIFE MONICA LEWINSKY BBDO NEW YORK USA BBDO NEW YORK
THE BRIDAL UNIFORM UN WOMEN BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN Lahore
IKEA PEE AD IKEA SWEDEN AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm
FACEBLOOD COLOMBIAN RED CROSS SANCHO BBDO Bogotá COLOMBIA SANCHO BBDO Bogotá
TURNING THEIR TWEETS AGAINST THEM BURGER KING MULLENLOWE Boston USA MULLENLOWE Boston
MAKING THE LIST LEGO AUSTRALIA CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
THIS COKE IS A FANTA COCA-COLA DAVID THE AGENCY São Paulo BRAZIL DAVID THE AGENCY São Paulo
SINDOOR KHELA – NO CONDITIONS APPLY TIMES OF INDIA FCB INDIA  Mumbai INDIA FCB INDIA  Mumbai
TAKE A SEAT MAGICMAKERS NGO JAZZ COMMUNICATION Bucharest ROMANIA JAZZ COMMUNICATION Bucharest / MAGICAMP NGO Bucharest
#HONDANEXTDOOR HONDA SID LEE Paris FRANCE SID LEE Paris
TOUCH YOUR FOOTBALLS LÍBERO LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid
BIHOR COUTURE BEAU MONDE STYLE McCANN BUCHAREST ROMANIA McCANN BUCHAREST
EDIBLE CHOPSTICKS ELEME FF SHANGHAI CHINA FF SHANGHAI
E07 (Single Country Campaign)
FIGHT FOR TERRITORY LION DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland
LOVING “IT” BURGER KING DEUTSCHLAND GMBH GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER Hamburg
IKEA PEE AD IKEA SWEDEN AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm
IRRESISTIBLY POINTLESS TRUEVIEW ADS IKEA AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm
GENE PROJECT CASE STUDY UNILEVER adam&eveDDB London UNITED KINGDOM adam&eveDDB London
1ST GRRRADE MARS LLC BBDO RUSSIA GROUP Moscow RUSSIA BBDO RUSSIA GROUP Moscow
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne
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