#CannesLions2017: Nominados en Promo & Activation

Jun 18, 2017
4:00 PM
Activaciones de marca, Cannes Lions 2017

Del 17 al 24 de junio Francia se vuelve, como cada año, en la sede del Festival Internacional de Creatividad de Cannes Lions 2017, en su edición número 64.

Sector público:

MEET GRAHAM	TRANSPORT ACCIDENT COMMISSION VICTORIA	TRANSPORT ACCIDENT COMMISSION VICTORIA	CLEMENGER BBDO MELBOURNE	AUSTRALIA	CLEMENGER BBDO MELBOURNE
ONE BOOK FOR PEACE	INTERRELIGIOUS COUNCIL OF BOSNIA AND HERZEGOVINA	INTERRELIGIOUS COUNCIL OF BOSNIA AND HERZEGOVINA	Y&R DUBAI	UNITED ARAB EMIRATES	Y&R DUBAI
THE VIRTUAL CRASH BILLBOARD	PARISIAN ROAD SAFETY (DRIEA: DIR. RÉGION. INTERDÈP. EQUIPEMENT AMÉNAGEMENT)	ROAD SAFETY AUTHORITY (FRANCE / PARIS & SURBUBS)	SERVICEPLAN FRANCE Paris	FRANCE	SERVICEPLAN FRANCE Paris
TOYS VS GUNS	COLOMBIA NATIONAL MINISTRY OF DEFENSE	CHILD RECRUITMENT PREVENTION PROGRAM	MULLENLOWE SSP3 Bogotá	COLOMBIA	MULLENLOWE SSP3 Bogotá
58 SOUL RIDERS	DGT/MINISTRY OF INTERIOR (SPAIN)	AWARENESS CAMPAIGN ON BICYCLE SAFETY	MRM//McCANN SPAIN Madrid	SPAIN	MRM//McCANN SPAIN Madrid

Caridad y fundaciones:

LIKE MY ADDICTION	ADDICT’AIDE	ADDICT’AIDE	BETC Paris	FRANCE	BETC Paris
THE MOST AIRED CAMPAIGN	FUNDACIÓN PERUANA DE CÁNCER	PONLE CORAZÓN	FAHRENHEIT DDB Lima	PERU	FAHRENHEIT DDB Lima
AHLAN BEAR	COSTI IMMIGRATION SERVICES	COSTI IMMIGRATION SERVICES	RETHINK Toronto	CANADA	RETHINK Toronto
THE REFUGEE NATION	AMNESTY INTERNATIONAL	AWARNESS AROUND THE REFUGEE CAUSE	OGILVY NEW YORK	USA	OGILVY NEW YORK
READ TO UNLOCK	MINISTRY OF TALES	READ TO UNLOCK	KING Stockholm	SWEDEN	KING Stockholm
UNSAFETY CHECK	BLACK LIVES MATTER	NONPROFIT	J. WALTER THOMPSON New York	USA	J. WALTER THOMPSON New York
25M2 SYRIA	TV-AKSJONEN NRK, IKEA, RED CROSS	TV-AKSJONEN 2017	POL Oslo	NORWAY	POL Oslo
YOUR NAME SAVES	DONATE LIFE AMERICA	ORGAN DONATION REGISTRATION	LEO BURNETT CHICAGO	USA	LEO BURNETT CHICAGO
SKIN MEMORIES	EUROMELANOMA	SKIN CANCER AWARENESS	BBDO BELGIUM Brussels	BELGIUM	BBDO BELGIUM Brussels
THE WORLD’S BIGGEST ASSHOLE	DONATE LIFE	ORGAN DONATION	THE MARTIN AGENCY Richmond	USA	THE MARTIN AGENCY Richmond
NOT SPECIAL NEEDS	COORDOWN	CHARITY FOR PEOPLE WITH DOWN SYNDROME	PUBLICIS New York	USA	PUBLICIS New York
COINS OF HOPE	CHILD FOCUS	PUBLIC SERVICE – BELGIAN CENTER FOR MISSING AND SEXUALLY EXPLOITED CHILDREN	THESE DAYS – WUNDERMAN Antwerp	BELGIUM	THESE DAYS – WUNDERMAN Antwerp
REMUMBER	MISSING CHILDREN EUROPE	REMUMBER	FAMOUSGREY BRUSSELS	BELGIUM	FAMOUSGREY BRUSSELS
MY DAUGHTER WILL	HAIYYA	NGO	J. WALTER THOMPSON Mumbai	INDIA	J. WALTER THOMPSON Mumbai
A LOVE SONG WRITTEN BY A MURDERER	VIDA MUJER ORGANIZATION	VIDA MUJER	CIRCUS GREY PERU Lima	PERU	CIRCUS GREY PERU Lima
STREETS OF SHAME	NÚCLEO PRESERVAÇÃO DA MEMÓRIA	NGO	CHEIL BRASIL São Paulo	BRAZIL	CHEIL BRASIL São Paulo
BULLET PROOF POSTERS	AMERICANS FOR RESPONSIBLE SOLUTIONS	ANTI-GUN AWARENESS	OGILVY & MATHER Chicago	USA	OGILVY & MATHER Chicago
GAMER AID	CRUZ ROJA SALVADOREÑA	VOLUNTEERING PROGRAM	APEX BBDO San Salvador	EL SALVADOR	APEX BBDO San Salvador
LEARNING PERIOD	SAVE THE CHILDREN	CHILDREN EDUCATION	GREY MÈXICO Mexico D.F	MEXICO	GREY MÈXICO Mexico D.F / SAVE THE CHILDREN MEXICO Mexico City

Campañas que integran activación y promoción:

BOOST YOUR VOICE	BOOST MOBILE	PROMOTE BOOST STORES AS POLLING STATIONS	180LA Santa Monica	USA	180LA Santa Monica
COVERBOY	P&G/COTY	COVERGIRL SO LASHY	GREY NEW YORK	USA	GREY NEW YORK
WORLD’S FASTEST DUNKIN’ RUN: INTEGRATED	DUNKIN’ DONUTS	ON-THE-GO ORDERING APP	DIGITASLBI New York	USA	DIGITASLBI New York
MEET GRAHAM	TRANSPORT ACCIDENT COMMISSION VICTORIA	TRANSPORT ACCIDENT COMMISSION VICTORIA	CLEMENGER BBDO MELBOURNE	AUSTRALIA	CLEMENGER BBDO MELBOURNE
HUNGERITHM	MARS CHOCOLATE AUSTRALIA	SNICKERS®	CLEMENGER BBDO MELBOURNE	AUSTRALIA	CLEMENGER BBDO MELBOURNE
COINS OF HOPE	CHILD FOCUS	PUBLIC SERVICE – BELGIAN CENTER FOR MISSING AND SEXUALLY EXPLOITED CHILDREN	THESE DAYS – WUNDERMAN Antwerp	BELGIUM	THESE DAYS – WUNDERMAN Antwerp
SEARCH	MCDONALD’S	COLD BEVERAGE VALUE	WE ARE UNLIMITED Chicago	USA	WE ARE UNLIMITED Chicago
ODOR ODES	FEBREZE	FEBREZE	GREY NEW YORK	USA	GREY NEW YORK

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